The first thing you need to do if you want to create your own independent record label is to find the musicians and the singers that can sing the kind of songs or play the kind of music with which you are targeting your target group. After deciding on your singers and musicians your prime focus is to publicize them. But when you are publicizing them one thing you must keep into mind is that promote your label first and never let them overshadow the label. The day they find that they are bigger brands themselves they will kick your label out and either start their own venture or can be signed into contract by some bigger player.
The next thing is the distribution of your label and initially you have to provide a fat margin to the retailers so that they will encourage people to go for your label and once you are an established player in the market you can call the shots.
The next thing is the distribution of your label and initially you have to provide a fat margin to the retailers so that they will encourage people to go for your label and once you are an established player in the market you can call the shots.
